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New Report: Boycotts and Behaviour on Malaysia’s FMCG Market

How the BDS Movement is Shaping Malaysia’s FMCG Market

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Global WCWD 2024

Decoding wellness and the new consumer health landscape

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Malaysia Brand Footprint 2024 Released!

An annual study conducted by Worldpanel by Kantar to measure the brands most chosen by consumers. This comprehensive report covers over 540 brands in Malaysia.

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Asia Brand Footprint 2024

Asia Brand Footprint 2024 covers 11 Asian markets, representing 85% of the region?s GDP, more than 4,500 brands, and examines the 232 billion brand choices made by Asian shoppers in 2023.

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Kantar x Meta Report: Maximise Ad Effectiveness in SEA

Investing in the right media platform to maximise ad-effectiveness.

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Latest News

  • Shopper Digest: Not All Shoppers Think the Same

    Shopper Digest: Not All Shoppers Think the Same

    19/02/2025

    Shoppers don’t just switch brands because of price.

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  • Shopper Digest: Are Shoppers Never Loyal?

    Shopper Digest: Are Shoppers Never Loyal?

    05/02/2025

    How can brands sustain loyalty in an increasingly commoditised and competitive market?

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  • Report: Boycotts and Behaviour

    Report: Boycotts and Behaviour

    04/02/2025

    How the BDS Movement is Shaping Malaysia’s FMCG Market

    Read more

  • News: Numerator and Kantar Worldpanel Combine

    News: Numerator and Kantar Worldpanel Combine

    14/01/2025

    Combined entity creates powerful new view of global consumer trends

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  • Shopper Digest: Turning Potential into Reality

    Shopper Digest: Turning Potential into Reality

    18/12/2024

    It's important to differentiate between the potential and reality of growth opportunities

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  • Asia Pulse: Q3 2024

    Asia Pulse: Q3 2024

    10/12/2024

    Asia?s FMCG continued to show promise, with value growth reaching 3.4%

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