Expert Services

Our expert services provide answers to complex business questions on purchase behaviours

Consumer decision hierarchy: Understanding shoppers' decisions
Promotion analysis: What is the ROI of your brand promotion?
Price targeter: Optimising price to maximise sales
Shopper mission: Identifying new sales opportunities at different shopping occasions
Chain reaction: Winning trial and maximising repeats
Cluster vision: Consumer and shopper segmentation quantifying key behaviours

Idriss El Ganari
Regional Director, Africa & Middle East, Worldpanel Division