FMCG MONITOR APRIL 2014

Indonesia’s economy grew at a much slower than expected pace in the first quarter as investments and exports weakened.

FMCG Monitor is a monthly report published by Kantar Worldpanel, with the goal to provide a brief overview of Indonesia FMCG market and its evolution across sectors and channels as well as the most updated highlights.

Each FMCG Monitor will take you through market updates on:

• Key economic indicators
• FMCG growth movements (total & by sectors)
• Retailer snapshot
• Hot categories

Some highlights in this issue :

1. Indonesia’s economy grew at a much slower than expected pace in the first quarter as investments and exports weakened. Gross domestic product in the Q1 2014 rose 5.21 percent from a year earlier.
2. After recovered, Indonesia’s FMCG growth remains stable in April 2014 in both Urban and Rural Indonesia.
3. Body Cologne shows excellent growth in Urban. This increase in buyer and consumption successfully lifted the total sales of Body Cologne by 30%.
4. Supermarket showed a very positive trend in Urban this quarter versus same quarter last year. This channel successfully grew its market share by 2 percent versus the same quarter last year

Please follow link on the right side of this page to download full reports.