18/12/2024

Shopper Digest: Turning Potential into Reality

It's important to differentiate between the potential and reality of growth opportunities

10/12/2024

Asia Pulse: Q3 2024

Asia?s FMCG continued to show promise, with value growth reaching 3.4%

27/11/2024

Shopper Digest: Sweeten in Ramadan with Date Milk

Date-flavoured milk sees 40?60% spike in popularity during Ramadan and Hari Raya

13/11/2024

Shopper Digest: Fast Meals, Tight Budgets

Has the kitchen become the new dining out?

30/10/2024

Shopper Digest: Boycott - Game over?

Is there light at the end of the tunnel?

25/10/2024

Report: Global WCWD 2024

Decoding wellness and the new consumer health landscape

16/10/2024

Shopper Digest: Do Limited Edition Buyers Stick Around

Beyond the hype

02/10/2024

Shopper Digest: To Go Big or Go Small?

Malay shoppers are seeking ways to stretch their Ringgit

18/09/2024

Shopper Digest: Quality Over Quantity

The Power of Getting It Right!

13/09/2024

Asia Pulse: Q2 2024

Asia?s FMCG is maintaining its resilience with a stable value growth rate of 3.5%

03/09/2024

Shopper Digest: Why Being TOM Matters

The Key to Keeping Your Brand Top of Mind

21/08/2024

Shopper Digest: Promotions in the Current Day and Age

Are You Really Doing the Right Thing?

07/08/2024

Shopper Digest: More than Meets the Eye

How Looking Deeper into Penetration Helps Pave the Growth Strategy

30/07/2024

Asia: Brand Footprint 2024

Decoding Brand Choices in Asia

24/07/2024

Shopper Digest: Do all brands get impacted equally?

Boycotts conflict show inconsistent impacts on brands, driving varied responses.

10/07/2024

Shopper Digest: Know who you are competing against

A case study about the Hot Beverage category

09/07/2024

Kantar x Meta Report: Maximise Ad Effectiveness in SEA

Investing in the right media platform to maximise ad-effectiveness.

03/07/2024

Report: Malaysia Brand Footprint 2024

Decoding Brand Choices in Malaysia

28/06/2024

Event: Analytics Client Seminar 2024

Dominate the Market by Decoding Shoppers? Behaviour

27/06/2024

Shopper Digest: Gaining Relevance Back in a Declining

If opportunity doesn?t knock, build a door.

21/06/2024

Asia Pulse: Q1 2024

Asia continued to demonstrate its economic resilience with growth in FMCG spend of 3.5%

12/06/2024

Shopper Digest: Gaining Back Your Shoppers

Is it Possible?

29/05/2024

Shopper Digest: Leverage on the Pester Power?

Inflation pressures CSI below optimism; key to target shopper groups for competitive edge.

15/05/2024

Shopper Digest: Navigating the Rise of Private Labels

A private message for you

30/04/2024

Shopper Digest: Growing Up with Your Consumers

Understanding the Consumer Journey.

18/04/2024

Shopper Digest: Festive Opportunities for Food

Embracing festive dynamics.

03/04/2024

Shopper Digest: Festive Frenzy vs. Evergreen Excellence

Unveiling the secret sauce of market dominance.

28/03/2024

Asia Pulse: Q4 2023

Asia's FMCG sector maintained robust 3.5% growth

20/03/2024

Shopper Digest: Triple the Benchmark in Just a Year?

Disrupting giants in a saturated market

06/03/2024

Shopper Digest: Shopper Currency

MONEY, TIME and ENERGY.

14/02/2024

Shopper Digest: Shoppers' perspective on shrinkflation

How to use SOVC to make better business decisions for your brand

01/02/2024

Shopper Digest: Premium brands on inflation for growth

Premium brands are being ?priced out??

17/01/2024

Shopper Digest: Is All About Growing Your Shopper Base

88% of brands that experienced growth achieved it through increasing their Penetration

04/01/2024

Shopper Digest: A Year in 2023

Who tends to have a bigger chance of winning?

29/11/2023

Asia Pulse: Q3 2023

FMCG in the APAC continued its impressive upward trajectory with a growth rate of 1.4%

21/09/2023

Asia Pulse: Q2 2023

FMCG sector in Asia displayed robust growth, registering a 2.6% value increase

28/07/2023

Report: Asia Brand Footprint 2023

Resilient Uncovered: Asia's FMCG Revival

25/07/2023

News: Kantar at BFM BrandFest 2023

Understand FMCG trends and find opportunities for growth in 2023 and beyond

14/07/2023

Report: The Malaysian Consumer in the Age of Inflation

How can manufacturers leverage inflation for growth?

12/07/2023

Asia Pulse: Q1 2023

Despite inflationary pressures, the FMCG sector in Asia witnessed a growth rate of 2.8%

28/06/2023

Asia Article: Ready, Steady, Shop! Vol. 4

How to win in low-volume growth environment?

22/06/2023

Event: Path to Purchase 2023

Monetizing the Path to Purchase in Malaysia

21/06/2023

Report: Malaysia Brand Footprint 2023

Reveal top FMCG brands in Malaysia, including most chosen and top rising stars within each sector

18/05/2023

Report: Global Brand Footprint 2023

A giant leap for ?brandkind?

04/04/2023

Asia Pulse: Q4 2022

FMCG in Asia grew by 2.9%, maintaining a stable level compared to the same quarter the previous year

22/03/2023

Report: 2023 Malaysia FMCG Outlook

Key directions to focus on in 2023 and beyond

21/03/2023

Asia Article: Ready, Steady, Shop! Vol. 3

How is inflation reshaping your category?

01/12/2022

Asia Pulse: Q3 2022

Inflation is still giving pressure in Q3, see how each markets differs in response

10/11/2022

Asia Report: FMCG Inflation in South-East Asia Playbook

How inflation impacts FMCG shoppers in SEA?

02/11/2022

Asia Article: Ready, Steady, Shop! Vol. 2

Why is a shopper-centric approach to joint business planning important?

01/11/2022

Report: Beauty Trends in Asia 2022

Uncover Beauty Shoppers? Behaviour in the Age of Inflation

31/10/2022

Malaysia Article: Did You Know? Issue 2

Understanding shoppers? current and future financial pressure is key

13/10/2022

Event: Malaysia Shopper Excellence Summit 2022

Shopper-centric marketing is the key to brand building

29/09/2022

Asia Report: Ready, Steady, Shop! Vol. 1

Are you ready? Our experts are about to uncover opportunities and pockets of growth every month

22/09/2022

Global Webinar: Who Cares, Who Does? 2022

Is inflation stalling the green momentum in FMCG?

21/09/2022

Webinar: Beauty Trends in Asia 2022

Uncover Beauty Shoppers? Behaviour in the Age of Inflation

12/09/2022

Asia Pulse: Q2 2022

See how the FMCG industry performance moves in Q2 across the region

11/08/2022

Malaysia Article: Did You Know? Issue 1

Malaysian shoppers have genuinely cut down purchase volume by 10.8%

26/07/2022

News: Kantar at BFM Brandfest 2022

Making Informed Decisions to Capture Pockets of Opportunities and Manage Inflation in 2022 ? 2023

06/07/2022

Webinar: Brand Footprint Awards 2022 Malaysia

10 Years of Consumer Choices in Malaysia

04/07/2022

Asia Pulse: Q1 2022

FMCG growth in Asia posted a positive growth on Q1 2022, although slower than Q1 2021

29/06/2022

Asia Report: Brand Footprint 2022

The most chosen consumer brands across Asia

21/06/2022

Global Report: Brands of the Decade

Uncovering the Brands of the Decade

25/05/2022

Global Report: Brand Footprint 2022

Breaking in to ?Go-to groceries? is key to FMCG growth

03/05/2022

Global Report: Winning Omnichannel 2022

By the end of 2021 we saw a slowdown in global value growth to just +2.1%

11/04/2022

Global Report: On Trend: The Evolving Beauty Consumer

Simplification and sophistication lead the way to Beauty recovery

08/04/2022

Report: Anticipating Inflation in Asia 2022 & Beyond

Understanding how shoppers react to price & inflation to determine your brand growth strategies

01/04/2022

Asia Pulse: Full Year 2021

FMCG spending for in-home consumption in Asia continues to grow by 3.2%

25/11/2021

Asia Report: 2022 Planning Ahead to Win during Festive

What will consumer spending be looking like for 2022?

24/11/2021

Asia Pulse: Q3 2021

Convenient retail formats are king amid COVID-19 period across Asia

18/11/2021

Report: Winning Omnichannel Asia 2021 - Module 3

How to create the right shopper experience & engagement to evolve and sustain?

20/10/2021

Webinar: Beauty Trends in Asia 2021

Digital ecosystem for Beauty: How to play to win.

12/10/2021

Report: Winning Omnichannel Asia 2021 - Module 2

How do we continue to ensure that eCommerce bring incremental growth to you and your business?

01/09/2021

Report: Winning Omnichannel Asia 2021 - Module 1

How will the future look for eCommerce and Brick and Mortar as mobility restrictions continue?

24/08/2021

Asia Pulse: Q2 2021

FMCG recovery is well underway across APAC

01/07/2021

Malaysia Brand Footprint 2021

The Most Popular FMCG Brands in Malaysia

01/06/2021

Asia Pulse: Q1 2021

2021 off to a good start for FMCG in 2021

17/03/2021

Asia Pulse: Q4 2020

Asia FMCG growth softening in 2020 despite the increased demand for groceries in several markets