Vietnam Brand Footprint 2024
Read Kantar's latest Vietnam Brand Footprint 2024 report for a reveal of the most chosen FMCG brands in Vietnam.
Read the report13/11/2024
Dive in the evolution of beverage consumption in Vietnam in 2024.
06/11/2024
What can FMCG purchase behaviour in Tet 2024 tell us about the 2025 festive season?
30/10/2024
Explore the state of in-home FMCG in a thriving economy.
26/09/2024
Kantar Worldpanel Vietnam has been accredited as a Great Place to Work.
13/09/2024
Get a read on APAC region's FMCG performance in Q2 2024
05/09/2024
Learn the secrets to crafting great pricing and promotion strategies.
10/01/2024 - Vietnam Economic Times
Analysts and stakeholders share their thoughts with Vietnam Economic Times on the prospects for Vietnam’s online food delivery market.
View article20/12/2022 - Vietnam Plus
Following two years of low sales during Tet (the Lunar New Year), things are expected to look up for the fast moving consumer goods industry this time around since the Vietnamese economy has recovered and consumers have a positive outlook on economic prospects, according to market research company Kantar Worldpanel Vietnam.
View article19/08/2022 - Vnexpress
Food giants in Vietnam have seen increasing revenues from instant noodles, taking advantage of a large and growing market.
View article11/07/2022 - Viet Nam News
A rising affluent class, more nuclear families, the booming development of digital technology, and an increasing demand for personalisation among consumers will offer opportunities and challenges for FMCG brands in the coming years, according to Kantar Worldpanel Vietnam.
View article04/05/2022 - Vnexpress
Revenues from the digital economy are estimated at US$53 billion in the first quarter, according to the Ministry of Information and Communications.
View article02/05/2022 - Vnexpress
Rising goods and service prices upped Vietnam’s Consumer Price Index (CPI) in the first four months by 2.1 percent, compared to 0.89 percent over the same period last year.
View article01/05/2022 - NhanDan
Foreign investment funds have made optimistic projections about Vietnam’s economic recovery in 2022 and the steady growth of foreign investment inflow.
View article