Konsumer Insights - Asia Q1 2016

Most of Asia’s FMCG markets remain positive, except for Malaysia, which is showing negative growth

Consumer Insights Asia is our regional publication on FMCG trends. We are in weekly contact with your consumers across Asian countries. We follow trends, combining a macro view with finest data details.

In the first quarter of 2016, most of Asian countries’ FMCG market remains positive performance, except for Malaysia that showing negative growth. 

(*): Vietnam Urban 4 key cities include Ho Chi Minh City, Ha Noi, Da Nang and Can Tho.

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